Makeup Removal Made Simple!

Simple is a household brand, having been been around for over 50 years. They believe in using the purest ingredients that are kind to the skin, and do not include any coloring or artificial fragrances in their products. And just like what it says on the label, I believe skincare should truly be simple and uncomplicated!

I am no stranger to micellar water cleansers of course, and had written about the technology in the past, and found very little difference between drugstore and branded micellar cleansers. What is most important to me though, is the ability to remove all traces of my makeup with minimal work, without stripping my skin of its natural oils. Simple Micellar Cleansing Water does all of that, including my waterproof mascara, bullet-proof liners and super long-lasting lip stain!

To use, I saturate a cotton pad with Simple Micellar Cleansing Water, then I slowly sweep it across my entire face. I usually follow up with a second cotton pad just to be sure everything is removed. For the eyes, I like to use two saturated cotton pads and leave them over my eyes for a minute to dissolve all the eye makeup, before gently wiping off. With Simple’s Micellar Cleansing Water, there is no need to rinse with water (not all micellar waters are made this way), so I can simply go straight to my toner and moisturizer.

I always find it very refreshing to see a concise ingredient list especially when it comes to cleansers, because life is complicated enough as it is, I don’t need my cleansers to pretend to be anything else. And Simple Micellar Cleansing Water surprisingly features Niacinamide (Vitamin B3) very high up on the list, an effective anti-aging ingredient which is known to restore, soften and smoothen skin; often found in very low concentrations in luxury skincare. There is also Sodium Ascorbyl Phosphate (Vitamin C derivative) which is an antioxidant and works against pigmentation. Simple also claims that its water has been triple purified, to remove contaminants and other extraneous particles to minimize irritation.

Lately, my little 4 year-old has been wanting to spend all available afternoons at the pool, and mummy duties mean that I don’t get to hit the shower immediately after I get out of the pool. With all the sunscreens and chlorine from the pool, I make it a point to get rid of them as soon as I can. And so, Simple Micellar Cleansing Wipes have been really handy! 1 sheet is enough to completely cleanse my entire face, which is impressive because I’ve tried some in the past that could not remove all my makeup no matter how many sheets I go through. I’ve even tried Simple Micellar Cleansing Wipes on waterproof mascara and long-wearing lip stains, and it does the job! I also liked how plush the wipe feels – it’s quite large so I like to fold it up around my three middle fingers and work in sections.

Again, very simple set of ingredients, but interestingly different from the Micellar Cleansing Water. It contains Panthenol (pro-Vitamin B5) which improves skin’s barrier function, boosts hydration, and promotes collagen production. Tocopheryl Acetate (Vitamin E) is one of the best antioxidants, which protects against free radical damage and prevents early signs of aging. Since there is no need to rinse with water after using Simple Micellar Cleansing Wipes, and there is some hydration benefits included, I don’t feel so guilty not being able to continue with my full skincare routine, and can take my time showering and changing my little one!

Simple Micellar Cleansing Water (SGD16.90 for 200ml) is available at all Watsons, and Micellar Cleansing Wipes (SGD15.90 for 25 sheets) is availabale at all major pharmacies including Guardian, Unity, FairPrice and Redmart.

_{This is a sponsored advertorial. Regardless, all opinions expressed here are my own honest, unbiased views.}