Etude House Bling Me Prism Collection Brings Cool Fun!

Korean beauty has taken off in a big way lately, and it is no wonder when they make makeup as fun and cool as Etude House’s latest Fall 2015 collection!  In collaboration with High Cheeks, a popular Korean accessories brand whose name means “a smile on the face”, the Bling Me Prism Collection features playful bright hues for eyes, lips and nails.  I have the full set of new Liquid Eyeshadows and Liquid Lips, and would love to show you how they look.

Liquid eyeshadows are all the rage this year, and Etude House has put their own spin into it with the new Bling Me Prism Eyes!

There are 5 shades to choose from, each housed in a handy lipstick-sized tube with a clear plastic body so you can easily see what shade it is and how much is left.  The silver cap is adorned with a funky illustration by High Cheeks, and twists open to reveal a pull-out applicator wand.  The sponge doe-foot applicator is pretty standard looking, although I do find the wand somewhat short for applying directly on the lids.

The swatches above give you an idea of how amazingly pigmented these Bling Me Prism Eyes are.  The water-based formula gives a slight cooling sensation when applied, and stays on all day without creasing or fading.  There is a good while to work and blend before it dries, and after it dries, it stays put and does not budge even when I layer on another liquid eyeshadow over.  This makes these Bling Me Prism Eyes perfect for mixing and matching to create your own cool eye look.

I managed to work 4 of them into 1 eye look, as follows:

For this look, I applied Honey Glam over 3/4 of the upper lid, and then added Bling Bold to the outer corner for a smokey edge.  I also lined the lower lash line with Bling Bold, and added a touch of Pearlfect to the inner corner to brighten.  Lastly, I also patted a teeny tiny bit of Sunny Carat to the middle of the lid for some dimension.  The color is actually much more intense as there is a strong metallic flash that my camera was able to capture.  I suggest first dabbing the applicator to the back of the hand and apply with a brush to the lids to better control the amount used.  Every shade is lovely, and priced at SGD11.90 for 5gm each, it doesn’t hurt too much to collect them all!

There are also 5 exciting shades of Bling Me Prism Colour in Liquid Lips.

Similar to the Bling Me Prism Eyes, these Bling Me Prism Colour in Liquid Lips come in a nifty little tube that has a clear body showing the colour and amount of product contained within.  The silver screw cap withdraws to reveal a wand with a tear-drop shaped sponge applicator that is hollow in the center.  I’m not overly fond of this applicator as I find it doesn’t allow for a smooth application of colour, and in fact can be somewhat messy at times.  Regardless, at SGD17.90 each, I think a little leeway is in order.

The colours are all really bright and exciting.  The most notable is PK012 which is actually a holographic gloss that may be added onto any of the other shades to give it a dual-toned shine!

The textures seem to vary between the shades, ranging from thin and watery like RD303 to thick and creamy like OR206.  As I was still experimenting with the applicator and formula, it occurred to me that these never really set, and so when I try to layer on more to achieve full opacity, it will tend to pil and look thick.  However, the formula actually lends itself very well to the stained or ombre lips effect that the Koreans favour.  And so with that in mind, there really is no problem at all… simply dab on the center of the lips anyway you wish, smack your lips together and viola!  If you’re a bit of a neatness freak, you may wish to blend out using a finger or a brush.  But really, there’s no need.

And here’s a complete look featuring the eye look shown above, and RD303 worn in the stained ombre style.

I think these funky colours really go with my current hairstyle, don’t you?!

_{This post featured products that were kindly provided for my consideration.  Regardless, all opinions expressed here are my own honest, unbiased views.}